About the Job
We are seeking an experienced ASO Specialist (2+ Years Experience) to join our dynamic team. In this role, you will be responsible for driving the optimization and growth of our mobile applications across the App Store and Google Play. Your expertise in keyword research, SEO, and analytical reasoning will be instrumental in ensuring our apps reach the right audience and achieve top rankings.
Roles & Responsibilities
- Conduct Keyword Optimization to identify and target the most relevant keywords for our apps
- Perform Keyword Analysis & Research to understand user search patterns and trends
- Leverage SEO Keyword Research techniques to enhance app visibility and discoverability
- Demonstrate SEO Tools Proficiency to analyze and optimize app metadata and content
- Apply Analytical Reasoning to interpret data, identify opportunities, and drive strategic decisions
- Collaborate with cross-functional teams to implement and monitor ASO strategies
- Stay up-to-date with the latest ASO best practices and industry trends
Required Skills & Qualifications
- Minimum 2 years of experience in App Store Optimization (ASO) or a related field
- Proficient in Keyword Optimization, Keyword Analysis & Research, and SEO Keyword Research
- Skilled in using SEO Tools and demonstrating Analytical Reasoning abilities
- Strong understanding of mobile app marketing and the app store ecosystem
- Excellent communication and collaboration skills to work with cross-functional teams
- Ability to stay up-to-date with industry trends and best practices