E-Commerce Marketing Manager

Overview

Manage Red Bull Shop US e-commerce marketing across communications integration, email marketing, and platform ownership to support launches and drive revenue.

What you'll do

• Act as the primary US contact for Red Bull Energy Wear topics and align with HQ and project counterparts.
• Coordinate US launch and collection plans and relay local activation plans back to HQ.
• Integrate merchandise through relationships with Red Bull US channel owners and support collection and launch activations.
• Drive communications integration for Red Bull Shop US across project, network, and country channels.
• Own manual US Shop email campaigns aligned with launches, events, and commercial priorities through Bloomreach.
• Monitor email campaign performance and share insights with stakeholders.
• Manage US Shopify platform, including product launch execution, merchandising, and platform optimization.

What you'll need

• 3+ years of experience in e-commerce, marketing, partnerships, brand activation, or a comparable commercial role.
• Strong stakeholder management and relationship-building skills.
• Experience coordinating cross-functional campaigns and launches.
• Strong understanding of commercial and digital performance drivers.
• Strong organizational and communication skills.
• Fluent English (written and spoken).