Outreach Performance Specialist

Overview

Outreach Performance Specialist to govern and optimize Outreach sequences to maximize efficiency and effectiveness of the Sales organization.

What you'll do

• Develop governance for Outreach content, sequences, and AI-enabled workflows in partnership with Marketing and Sales Transformation.
• Build, launch, maintain, and continuously improve Outreach sequences based on business priorities and performance data.
• Run A/B tests with Marketing across messaging, personas, and sequencing approaches and translate results into improvements.
• Lead an Outreach content committee to drive prioritization, performance standards, and sequence adoption with cross-functional stakeholders.
• Drive field adoption of new Outreach content through enablement plans, stakeholder communication, training, and performance measurement.
• Define success metrics, monitor adoption and effectiveness, and connect improvements to pipeline and Revenue outcomes.

What you'll need

• Experience developing AI solutions and implementing AI tools for a GTM organization.
• Outreach admin experience building sequences, maintaining sequence libraries/collections, and building views and dashboards.
• Analyzing usage and performance in Outreach.
• A Bachelor’s degree in Business Administration, Computer Science, or a related field.
• 4+ years of experience in sales enablement, revenue operations, or a related role in a high-growth B2B SaaS organization.
• Fluency in change management methodologies with success driving tool/process adoption across large organizations.
• Strong analytical skills for designing experiments and interpreting performance data to find improvements.
• Excellent communication and cross-functional influencing skills with global stakeholders.

Details

• Location: United States - Remote.