Senior - Marketing Data Scientist Consultant

Overview

Senior Marketing Data Scientist Consultant advising clients on strategic data and AI use cases across marketing, client, and product topics.

What you'll do

• Conduct advanced analytics & business intelligence to support strategic business decisions.
• Design business intelligence solutions and self-service tools using data engineering and analytics.
• Build machine learning models for prediction, segmentation, recommendation, and forecasting.
• Develop AI and generative AI use cases for data and content analysis (NLP, marketing mix modelling, recommendations, personalization).
• Translate data into performance levers aligned with business needs and customer experience.
• Communicate analyses and recommendations to non-technical stakeholders and manage projects independently.

What you'll need

• Have at least 3 years of significant experience in data science in a marketing or business strategy context.
• Master Python, SQL, and data modeling.
• Demonstrate strong knowledge of machine learning and generative AI algorithms (supervised, unsupervised, clustering).
• Have experience with NLP and/or generative AI approaches.
• Show a strong business orientation for understanding marketing challenges and designing data solutions.
• Communicate effectively in written and spoken form for top management presentations.

Nice to have

• Cloud environment experience (GCP, AWS, or Azure).
• Knowledge of business contexts in luxury, mass retail/consumer goods, energy, banking, and insurance.
• Experience in data analysis in a marketing context.
• BI tools proficiency (Power BI, Tableau, Qlik) and visualization (dash, plotly).

Details

• Work with clients in sectors including Luxe, Retail, Énergie, and Banque.