We are looking for a highly creative and data-driven Digital Marketing Specialist to join our team.The ideal candidate will be responsible for developing, implementing,and optimizing digital marketing campaigns across various platforms to enhance brand awareness, generate leads, and drive sales.

Key Responsibilities :

• Develop, execute and manage digital marketing campaign across SEO, PPC, social media, email marketing, and display advertising.
• Plan and create engaging content for social media, website, and email campaigns to improve audience engagement.
• Monitor and analyze the performance of campaigns using tools like Google Analytics, Facebooks Ads Manager, and SEO tools.
• Optimize website content and structure for SEO to increase organic traffic.
• Track and report key performance metrics (ROI, CTR, conversions) and optimize strategies accordingly.
• Stay updated with the latest digital marketing trends, tools, and best practices.

Requirements:

• Bachelor's degree in Marketing, Business, Communications, or s related field.
• 2+years of experience in digital marketing.
• Hands-on experience with Google Ads, Facebook Ads, SEO tools (SEMrush, Ahrefs), and email marketing platforms.
• Strong analytical skills and ability to interpret data to drive results.
• Excellent communication and content creation skills.
• Experience in the food & beverage, agro commodities, or export industry is a plus.