About the Job

We are seeking a talented Digital Marketing Manager to join our dynamic team. As the Digital Marketing Manager, you will be responsible for developing and implementing comprehensive digital marketing strategies that drive brand awareness, customer engagement, and lead generation. You will leverage your expertise in SEO, social media, email marketing, and online advertising to optimize our digital presence and achieve measurable results.

Roles & Responsibilities

• Develop and execute digital marketing strategies that align with the company's overall marketing and business objectives
• Manage and optimize the company's SEO, social media, email marketing, and online advertising campaigns to drive traffic, engagement, and conversions
• Analyze and interpret data from various digital marketing channels to generate insights and make data-driven decisions
• Collaborate with the content team to create and curate engaging, SEO-optimized content that resonates with the target audience
• Stay up-to-date with the latest digital marketing trends, tools, and best practices, and implement innovative strategies to stay ahead of the competition
• Measure and report on the performance of digital marketing initiatives, and continuously optimize campaigns to improve ROI
• Manage and mentor a team of digital marketing specialists to ensure efficient and effective execution of campaigns

Required Skills & Qualifications

• Minimum 6-15 years of experience in digital marketing, with a proven track record of successful campaign management
• Proficient in Google Search Console & Sheets, Digital Strategy & Media Planning, SEO, Digital Marketing, Social Media Marketing & Strategy, Online Advertising, Email Marketing, SMM - Social Media Marketing, Social Media, Social Media Marketing, SMO (Social Media Optimization), Social Media Management, Graphics Designing, Job Posting, Content Marketing, Meta Ads, Facebook ads & Google ads, and Pay-Per-Click (PPC)
• Excellent analytical and data-driven decision-making skills, with the ability to interpret and leverage data to optimize campaigns
• Strong project management and communication skills, with the ability to collaborate effectively with cross-functional teams
• Up-to-date knowledge of the latest digital marketing trends, tools, and best practices
• Proficient in using digital marketing tools and platforms, such as Google Analytics, Google Ads, Facebook Ads, and social media management tools
• Proven experience in managing and mentoring a team of digital marketing specialists