Field Marketing Manager, Brazil

Overview

Snowflake is seeking a Field Marketing Manager based in Brazil to plan, execute and measure field marketing campaigns that build market awareness and accelerate pipeline for the AI Data Cloud in Brazil. This is an individual contributor role partnering closely with the local Sales team.

What you'll do

• Own and execute the field marketing strategy for Brazil in partnership with the Sr. Field Marketing Manager, tailoring global and regional priorities to the local enterprise landscape.
• Architect and deliver multi-touch programs, including regional roadshows, executive roundtables and high-touch customer experiences that generate and accelerate pipeline.
• Drive targeted marketing initiatives to increase brand recognition and position Snowflake as the leading AI Data Cloud across key Brazilian industries.
• Build trusted partnerships with Account Executives and SDR teams to align field marketing strategy with territory targets and key accounts.
• Work with Product Marketing and Customer Marketing to localize domain-specific messaging, content, customer stories and campaign assets for Brazil.
• Manage end-to-end campaign operations, including lead capture, SDR follow-up enablement, program performance analysis, pipeline attribution and marketing ROI optimization.
• Oversee local event agencies, vendors and suppliers to ensure execution within budget and timeline.

What you'll need

• 5+ years of B2B field marketing experience in enterprise software, SaaS, or data/tech solutions, with a track record of supporting enterprise sales teams in Brazil.
• Proven success as an individual contributor leading end-to-end campaign execution from concept to post-event lead flow and pipeline tracking.
• Strong executive presence with a demonstrated ability to build credibility and strategic alignment with Sales Leadership and cross-functional teams.
• Fluency in both Portuguese and English, written and verbal.
• Strong analytical capabilities with hands-on experience tracking pipeline attribution, program conversion metrics and managing field budgets.
• Familiarity with enterprise CRM and marketing automation tools (e.g., Salesforce, Marketo, Demandbase/6sense).
• Legally authorized to work in Brazil without restrictions.

Details

• Location: Brazil, remote.
• Local hybrid work arrangement.
• Travel within Brazil/LATAM as required for field events, up to 30–40%.