VP, Product Management, Social

Overview

Lead the vision, strategy, and roadmap for a portfolio of social activation products supporting audience intelligence, social activation, creator workflows, reporting, measurement, and AI-powered capabilities across dentsu's media technology ecosystem.

What you'll do

• Develop and communicate a multi-year product vision for dentsu's social activation portfolio.
• Identify market opportunities across social media, creator marketing, audience intelligence, AI, identity, privacy, and workflow automation.
• Turn ambiguous business challenges into actionable product strategies and measurable outcomes.
• Lead cross-functional product initiatives involving business, engineering, data, design, operations, and external partners.
• Prioritize investments, features, integrations, and platform enhancements based on customer needs and business impact.
• Ensure products move from vision to delivery while maintaining alignment with strategic goals.
• Transform one-off client solutions into repeatable, productized offerings.
• Improve workflows through automation, orchestration, and platform integration.
• Establish operating models that support adoption, onboarding, support, reporting, and long-term growth.
• Partner with senior leaders across social, media, technology, data, commercial, and product organizations.
• Support executive presentations, strategic client discussions, product demonstrations, and new business opportunities.
• Serve as a trusted advisor on social technology, activation, audience intelligence, and product strategy.

What you'll need

• 10+ years of product management, product strategy, AdTech, MarTech, media technology, SaaS, or related experience.
• Experience building product vision and strategy, not just managing features or backlogs.
• Deep understanding of social media technologies, workflows, and activation platforms.
• Experience leading large, cross-functional initiatives with multiple stakeholders and competing priorities.
• The ability to translate complex technical concepts into clear business decisions and actionable plans.
• Exceptional executive communication and stakeholder management skills.

Details

• Location: USA - Remote - Maryland.
• Employment type: Full time, permanent.
• Annual salary range: $136,000 - $170,000.