Design Director, Brand

Overview

Design Director on the AlphaSense Brand & Creative team, owning the strategic and conceptual pull-through of the brand across campaigns, product storytelling, OOH, social, web and events, while leading and growing the brand design team.

What you'll do

• Define and evolve the creative direction for the AlphaSense brand across campaigns, product storytelling, OOH, social, web and events.
• Drive the strategic and conceptual pull-through of big ideas from brief through execution, setting the bar for craft and originality on the most visible, highest-stakes brand investments.
• Get hands-on in the design and execution of the work when the moment calls for it, directing from inside the work.
• Lead, mentor and develop the brand design team in partnership with the Design Manager, shaping roles, raising the craft bar, growing careers and keeping morale and creative culture high.
• Build productive relationships across creative functions (copy, art direction, production, film) and marketing functions (PMM, Product, Web/Growth and Comms), and lead agency and production partners when needed.
• Develop and steward the AlphaSense design system and visual language so the brand scales consistently while leaving room to surprise.
• Find innovative ways to bring the product into the brand story, demonstrating the full creative potential of the platform.
• Build a thorough understanding of the AlphaSense platform, customers and the broader B2B enterprise landscape so the work reflects real product value, use cases and buyer context.

What you'll need

• 10+ years in brand and creative design, with a portfolio showing range across campaigns, brand systems and high-craft execution.
• A track record of leading teams to do their best work, including managing and mentoring designers (including through other managers).
• Ability to lead with concept and find visual metaphors that make abstract, technical ideas land for a sophisticated audience.
• Ability to think in systems and scale, building design languages and ways of working that keep the brand consistent as it grows.
• Experience building deep relationships across PMM, Product, Web/Growth and Comms and influencing senior stakeholders.
• Experience making technical, B2B or otherwise dry subject matter engaging for expert or executive audiences.
• Ability to balance creative ambition with clarity, strategy and business outcomes in a fast-moving environment with evolving priorities and ambiguity.

Details

• Location: New York or San Francisco preferred; open to remote within the US.
• Base compensation range: $160,000 to $200,000 USD, plus potential performance-based bonus, equity and benefits.