Executive Creative Director, Health & Wellness

Overview

Set the creative vision for a major health and wellness account with a focus on women's health, leading through-the-line creative across brand, social, content, retail, commerce, digital, experiential and emerging channels. Reports directly to the US Chief Creative Officer.

What you'll do

• Set the overarching creative vision and standards for the account, from long-term brand platforms to fast-moving channel and retail activations.
• Develop connected ideas that travel seamlessly across brand, social, content, creator and influencer, digital, retail, commerce, experiential, CRM, OOH, and video.
• Shape creative approaches that reflect the realities of women's lives and health journeys, with the nuance and credibility required for sensitive topics.
• Serve as senior client partner, building senior client relationships, executive-level presentations, and creative counsel.
• Lead multidisciplinary creative teams across art, copy, design, experience, social, content, and production.
• Guide teams from insight and ideation through production and launch, protecting the integrity, quality, and effectiveness of the work.
• Balance emotional storytelling with clarity, credibility, and the practical information consumers need to navigate health decisions.
• Use innovation, technology, and AI thoughtfully to improve creative exploration, personalization, production, and relevance.
• Partner closely with strategy, medical, legal, regulatory, and client stakeholders to create work that is creatively compelling and responsible.
• Translate scientific, product, or category complexity into human, accessible ideas without oversimplifying or compromising accuracy.
• Mentor and inspire creatives at all levels, build team structure, and set clear expectations and feedback.
• Partner with cross-functional leads on operational leadership, creative scoping, team allocation, and anticipating delivery risks across concurrent projects.

What you'll need

• 15+ years of experience in creative leadership within an agency, brand, health, wellness, consumer, or related environment.
• Demonstrated experience leading health and wellness work.
• A portfolio showing standout integrated work across brand and channel ecosystems, with clear examples spanning several of the following: social, content, retail, commerce, digital, experiential, OOH, video, CRM, creator, and influencer.
• Proven ability to build a central creative idea and adapt it across the full customer journey rather than treating channels as isolated executions.
• Experience leading large, multidisciplinary teams and complex client relationships.
• Strong presentation and communication skills, including the ability to engage senior stakeholders and defend creative recommendations with clarity.
• Comfort working within regulated or high-scrutiny categories and collaborating with medical, legal, and regulatory partners.
• A track record of attracting, developing, and retaining high-performing creative talent.
• Bachelor's degree in advertising, design, marketing, communications, or a related field, or equivalent professional experience.

Nice to have

• Experience in women's health or an adjacent category is strongly preferred.

Details

• Location: USA - Remote - Massachusetts; candidates can reside in Boston, New York, Connecticut or Rhode Island.
• Employment type: Full time, permanent.
• Annual base salary range: $285,200 - $350,000, plus eligibility for discretionary incentive compensation.
• Benefits include medical, vision, and dental insurance, life insurance, short-term and long-term disability insurance, 401k, flexible paid time off, at least 15 paid holidays per year, paid sick and safe leave, and paid parental leave.