Overview
Build and scale the workflows, systems, and outbound strategies that help Chainalysis Sales teams engage the right customers at the right time, owning each growth play from hypothesis through measurable commercial impact.
What you'll do
- Identify promising market segments, buying situations, and account-level triggers in partnership with Sales.
- Develop targeted outbound plays, defining the audience, buyer problem, messaging, offer, seller action, and success criteria.
- Build, own, and optimise Clay tables and research workflows, connecting enrichment, signal detection, account research, and contact discovery.
- Use AI to interpret market signals, classify accounts, and generate relevant research and messaging inputs.
- Map key accounts and buying committees, providing sellers with clear, evidence-based insights and recommended actions.
- Work directly with Sales teams to test outbound plays, gather feedback, measure performance, and determine what to scale or refine.
- Establish quality controls and source references to ensure research and AI-generated outputs are accurate and trustworthy.
- Turn successful experiments into reusable workflows, signals, audience logic, and play templates.
- Connect outbound strategies with ABM, paid media, and lifecycle marketing initiatives.
- Partner with RevOps on CRM integrations, sales tooling, tracking, and workflow governance.
What you'll need
- Experience building B2B outbound, growth marketing, demand generation, or account-based marketing programmes.
- Strong marketing judgement across segmentation, buyer problems, positioning, and messaging.
- Hands-on experience with Clay or similar data enrichment and workflow automation platforms.
- Practical experience using AI for research, classification, personalisation, and decision support.
- A track record of working directly with Sales teams to turn growth ideas into executed outbound plays.
- Experience identifying buying signals, researching accounts, and mapping buying committees.
- The ability to distinguish verified evidence from assumptions and evaluate results critically.
- A commercially minded approach, connecting growth activity to meetings, opportunities, and pipeline.
- Understanding of B2B go-to-market strategies, outbound motions, demand generation, and ABM.
- Ability to identify high-value segments and translate buyer insight into targeted growth plays.
- Experience developing messaging and value propositions for specific audiences.
- Experience connecting data sources, research workflows, and automation tools.
- Ability to structure data, troubleshoot workflows, and maintain data quality.
- Proven ability to work closely with Sales teams to develop and execute outbound strategies.
- Ability to translate account insights into clear seller context and actionable recommendations.
- Experience gathering feedback, improving adoption, and measuring commercial impact.
Nice to have
- Experience with Salesforce, Marketo, Demandbase, Goldcast, or Qualified.
- Familiarity with sales engagement platforms and outbound sequencing tools.
- Experience with APIs, webhooks, SQL, or data integrations.
- Experience connecting outbound, ABM, paid media, and lifecycle marketing programmes.
- Familiarity with data governance and research quality controls.
Details
Read the full description and apply on the company’s own careers page.