Overview
Manager – RTCDP Consultant in PwC's Advisory line of service, Data, Analytics & AI specialism, focused on Customer Journey Analytics (CJA) and digital marketing consulting for clients.
What you'll do
- Develop relationships at all levels within client marketing teams and maintain regular, appropriate communication with them.
- Gain in-depth knowledge of a client's business model and marketing strategy, and drive digital marketing success rooted in the customer's business drivers.
- Support customer discovery sessions and help guide client use cases, business requirements and key performance indicators, and assist as part of a team to deliver against those objectives.
- Support internal technical consultants, client developers and third parties throughout the Adobe Analytics/Customer Journey Analytics (CJA) implementation from a business perspective.
- Understand the importance of identities in CJA set-up and guide the technical team on identity requirements.
- Manage CJA connections and data transformation in the CJA Data View using the friendly UI.
- Support clients in reporting, dashboarding and ad-hoc analysis requirements.
- Provide measurable insights and recommendations to improve business and marketing strategies.
- Help customers further understand and fully utilize product capabilities and the transformative power of digital marketing.
- Analyze marketing campaign attribution and recommend ways to optimize marketing spend.
- Conduct regular stakeholder readouts to showcase value generated and guide the customer on the future roadmap.
- Lead multiple client engagements at a time and set expectations to keep projects on schedule and within scope.
- Engage directly with customers via meetings, phone, email and/or in person throughout the project lifecycle, including interaction with marketers, analysts, web developers, partners and executives.
- Become an authority in the use of Customer Journey Analytics (CJA) products and the methods by which they can be used to optimize online businesses.
- Create thought leadership, write blogs and build training videos to enable Adobe and customers.
- Elevate and encourage team members through caring, effective leadership, regular shared feedback and mutual mentoring; drive continuous improvements in ways of working.
- Keep accurate daily and weekly records of client billable time.
What you'll need
- Mandatory skill: Adobe Analytics / Google Analytics
- Mandatory skill: AEP
- 3-7 years of experience required
- BE/B.Tech/MBA/MCA/M.Tech education qualification
- Required degree/field of study: Master of Business Administration
- Required skill: Databricks Platform
Nice to have
- Web and mobile app optimization consulting experience
- Python / R / SPSS
- Master's-level studies in e-business, digital marketing, statistics and relevant analytics fields, or digital transformation
Details
- Up to 50% travel required
- Visa sponsorship: No
- Government clearance required: No
- Job posting end date: July 31, 2026
Read the full description and apply on the company’s own careers page.