Marketing Business Partner

Overview

Marketing Business Partner who connects marketing strategy with execution, working with global and regional marketing teams and specialist capabilities to manage integrated marketing programmes end-to-end.

What you'll do

• Partner with Global Product Marketing, Regional Marketing and other stakeholders to understand business objectives, marketing priorities and customer needs.
• Translate marketing requirements and product insights into actionable communication and execution plans across awareness, consideration and conversion.
• Collaborate with specialist teams to ensure campaign deliverables align with marketing objectives.
• Leverage campaign insights and best practices to improve effectiveness, reuse assets and scale solutions across regions.
• Own end-to-end project management of assigned marketing programmes and SWAT initiatives.
• Develop and manage project plans, timelines, milestones, dependencies and deliverables.
• Coordinate with Marketing, specialist teams and external partners to ensure timely execution.
• Proactively manage risks, priorities and escalations while maintaining clear visibility on project progress.
• Act as the key point of coordination between Marketing and assigned programmes.
• Build strong stakeholder relationships and facilitate effective collaboration across global and regional teams.
• Manage expectations, feedback and approvals while balancing business priorities, team capacity and delivery timelines.
• Drive alignment, accountability and timely decision-making across stakeholders.
• Work with marketing and insights teams to track campaign performance, identify learnings and support optimisation.
• Ensure adherence to ways of working, including project documentation, Asana updates, asset repositories and governance standards.
• Capture and share campaign learnings and best practices across teams and regions.
• Identify opportunities to simplify processes, improve efficiency and strengthen marketing delivery.

What you'll need

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 4–7 years of experience in integrated marketing, campaign management, marketing operations, or project management.
• Experience managing cross-functional marketing initiatives and multiple stakeholders.
• Strong project management, organisational and stakeholder management skills.
• Good understanding of integrated marketing, campaign development and the marketing funnel.
• Ability to translate marketing objectives into actionable execution plans.
• Strong communication, collaboration and problem-solving skills.
• Ability to manage multiple priorities and work effectively with cross-functional teams.
• Proactive mindset with strong ownership, accountability and attention to detail.
• Familiarity with digital marketing, creative development and project management tools such as Asana.

Nice to have

• Exposure to B2B marketing, global marketing environments or agency-side campaign management.

Details

• Location: Bengaluru, India.