Marketing Data Scientist

Overview

Marketing Data Scientist in HP’s Advanced Analytics group applying data science to marketing analytics problems.

What you'll do

• Work with the project team to understand problem statements and initiatives.
• Build statistical models to evaluate the impact of marketing activities.
• Stay up to date with technology and marketing analytics trend shifts.
• Collaborate on project progress and proactively identify solutions to issues.

What you'll need

• At least 3 years of experience.
• Strong technical skills including R and Python.
• Experience with multi-touch attribution and marketing mix modeling.
• Knowledge of marketing analytics project architecture and applications using Shiny, Flask or React.
• Bachelor’s or Master’s degree in Mathematics, Economics, Computer Science, or equivalent.
• Effective communication in English and a local language.

Details

• Employment: Full time (India), no shift premium.
• Relocation: Yes.