Marketing Executive

Job Summary

Talwarsons Jewellers is looking for a creative and proactive Marketing Executive to strengthen our brand presence through social media, content planning, customer engagement, influencer collaborations, and marketing campaigns. The ideal candidate should have experience in brand promotion, content coordination, event management, and luxury brand marketing.

Key Responsibilities

• Plan and execute monthly social media content calendars for Instagram, Facebook, Pinterest, LinkedIn, and YouTube.
• Coordinate in-store UGC (User Generated Content), reels, and lifestyle content.
• Plan and execute WhatsApp marketing campaigns for customers and leads.
• Coordinate photoshoots, promotional campaigns, exhibitions, and brand events.
• Build relationships with influencers, photographers, PR agencies, celebrity stylists, makeup artists, and content creators.
• Identify collaboration opportunities with luxury, fashion, and lifestyle brands.
• Coordinate with creative agencies and vendors for marketing content production.
• Work closely with the digital marketing team to monitor Meta Ads, Google Ads, and campaign performance.
• Conduct market research and monitor competitor activities.
• Prepare monthly marketing reports and campaign performance analysis.
• Support product launches, in-store promotions, and branding initiatives.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 1–2 years of experience in Marketing, Brand Promotion, Content Marketing, or Digital Marketing Coordination.
• Experience in Jewellery, Luxury Retail, Fashion, Lifestyle, or Premium Brands will be preferred.
• Strong understanding of social media marketing, content planning, influencer marketing, and brand collaborations.
• Basic knowledge of Meta Ads, Google Ads, campaign analytics, and WhatsApp Marketing.
• Excellent communication, coordination, networking, and organizational skills.
• Proficiency in MS Excel, Google Sheets, and presentation tools.