Social Media Manager

Role Overview

As a Social Media Management Intern, you will be responsible for managing and growing Graphura’s social media presence. This includes content planning, execution, engagement, and performance tracking across multiple platforms.

Key Responsibilities

• Manage and handle social media platforms (Instagram, LinkedIn, etc.)
• Plan and schedule content (posts, reels, stories)
• Write engaging captions and basic copy
• Coordinate with the design team for creatives
• Monitor comments, DMs, and audience engagement
• Follow trends and suggest content ideas
• Maintain consistency in brand voice and posting
• Track performance metrics (reach, engagement, growth)
• Assist in campaign execution and promotions

Required Skills

• Basic understanding of social media platforms
• Good communication (Hinglish + English preferred)
• Creativity and trend awareness
• Basic content writing skills
• Consistency and responsibility
• Ability to meet deadlines

Preferred Skills (Bonus)

• Experience with tools like Canva, Meta Business Suite
• Basic knowledge of social media analytics
• Understanding of branding and marketing concepts
• Reel/content ideation experience

What You Will Learn

• Real-world social media management
• Content strategy and planning
• Audience engagement techniques
• Brand communication
• Performance analytics
• Working in a structured agency environment

Performance Metrics (KPIs)

• Content consistency
• Engagement rate
• Growth in followers
• Response time
• Creativity and idea contribution