Social Media Marketing Executive

Recruitment Process

Assessment Round

After submitting the application, candidates are required to complete an assessment to evaluate their social media, content creation, and communication skills.

Interview Round

Shortlisted candidates will be invited for an interview to assess their creativity, communication skills, and understanding of social media platforms.

Job Description

We are looking for a passionate and creative Social Media Marketing Executive who can help build our online presence and engage our audience across multiple platforms. Whether you are a fresher with strong skills or have up to 2 years of experience, we value enthusiasm, creativity, and a willingness to learn.

What Kind of Candidate Are We Looking For?

• Passionate about social media, content creation, and digital trends.
• Quick learner who stays updated with the latest platform updates and industry trends.
• Creative thinker with strong communication and writing skills.
• Responsible and self-driven, capable of working remotely with minimal supervision.
• Detail-oriented and committed to maintaining brand consistency.

Your Core Responsibilities

1. Social Media Management

• Manage and maintain company profiles across platforms such as LinkedIn, Instagram, Facebook, X (Twitter), and YouTube.
• Schedule and publish engaging content regularly.
• Monitor comments, messages, and audience interactions.

2. Content Creation

• Create compelling social media captions, posts, and basic creatives.
• Coordinate with the design team for graphics, reels, and promotional content.
• Use AI tools to assist with content ideation and research.

3. Audience Engagement & Growth

• Engage with target audiences and relevant communities.
• Increase brand awareness and follower growth through consistent engagement.
• Monitor social media trends and suggest new content ideas.

4. Performance Tracking

• Track key social media metrics such as reach, engagement, impressions, and follower growth.
• Prepare basic performance reports and provide improvement suggestions.
• Analyze competitor social media activities and industry trends.

5. Process Improvement

• Maintain content calendars and posting schedules.
• Assist in creating simple workflows and SOPs for social media activities.
• Explore tools and automation opportunities to improve efficiency.

Required Skills & Tools

Must Know:

• Social Media Platforms (LinkedIn, Instagram, Facebook, X, YouTube)
• Canva
• Basic Content Writing
• Google Sheets / Excel

Good to Have:

• Meta Business Suite
• Buffer, Hootsuite, or similar scheduling tools
• ChatGPT or other AI tools
• Basic Video Editing (CapCut, Canva, VN, etc.)

Apply Only If You:

• Are passionate about social media marketing.
• Have strong written communication skills.
• Are eager to learn and grow in digital marketing.
• Can take ownership of assigned tasks and meet deadlines.
• Are comfortable working remotely.