Sr. Partner Relationship Manager, Agencies

Overview

Senior individual contributor role to build and own Contentstack's global agency partner motion, shaping agency partner strategy, building strategic relationships, creating go-to-market opportunities, and driving measurable pipeline and revenue impact.

What you'll do

• Own the agency go-to-market strategy end to end, including target partner profile, messaging, offerings, and growth plans, across a portfolio of global agencies such as Code & Theory, Omnicom, WPP, Dentsu/Merkle, Razorfish, and Monks.
• Build and grow strategic agency relationships, expanding Contentstack's footprint across existing partners and turning opportunistic, project-by-project relationships into long-term partnerships.
• Drive partner-sourced and partner-influenced pipeline, with a focus on larger enterprise opportunities and increasing the mix of AXP-scale work.
• Build the agency go-to-market messaging and offering, positioning Contentstack for marketing leaders and CMOs and helping agencies see where we can compete alongside, and against, enterprise suites like Adobe and Optimizely.
• Partner with key ISVs to create a compelling better-together story and establish a mutual playbook around the Content Lifecycle demo and vision.
• Represent Contentstack with agency leadership and their clients through joint activations, executive briefings, live demos, ContentCon, and other market-facing opportunities.
• Help shape the broader partner organization by serving as a strategic resource on agency motions, messaging, and best practices.

What you'll need

• 8-12 years of experience in partner, alliances, or channel roles within enterprise SaaS.
• At least 4 years working directly with global agencies or agency holding companies.
• Demonstrated experience selling with global agencies, not simply alongside them, and building agency-specific go-to-market motions.
• Proven experience turning opportunistic, project-by-project partner relationships into strategic, agreement-backed partnerships.
• A balance of partner sales, product marketing, and strategy.
• Ability to present a partner go-to-market plan and pitch Contentstack live and unscripted without relying on a Sales Engineer (part of the interview process).
• A track record of selling to and influencing CMOs and marketing leaders, not only technical buyers.
• Experience positioning against enterprise suite incumbents such as Adobe and Optimizely, with the ability to apply lessons from both wins and losses.
• Comfort operating without a finished playbook, having built partner programs, messaging, and enablement from the ground up.
• Strong communication, executive presence, and influence skills, with the ability to work effectively with senior leaders across Partnerships, Sales, Marketing, and the executive team.

Nice to have

• Additional experience with headless CMS, DXP, DAM, retail/commerce, content operations, or partner marketing.

Details

• Remote, US.
• Salary range $145,000-165,000 based on skill set and experience.
• Comfortable with occasional travel.