AJO - Technical Architect

Overview

Technical Architect role focused on MarTech platform implementations and marketing data/logic for personalization and customer journeys.

What you'll do

• Interact with customers independently using strong communication and presentation skills.
• Design and implement MarTech solutions using Adobe Experience Platform (AEP) and Adobe Journey Optimizer (AJO).
• Apply database expertise to marketing database tasks such as querying and aggregations.
• Use logical programming skills (JavaScript, Python, PHP or similar) plus HTML/CSS proficiency.
• Understand complex data models, preferably XDM, and align them with marketing campaign objectives.
• Create business rules and conditional logic to personalize customer journeys.
• Collaborate with business and technology stakeholders and coordinate implementations.

What you'll need

• Digital marketing experience with MarTech platform implementations including solution design and implementation.
• Experience with Adobe Experience Platform (AEP) and Adobe Journey Optimizer (AJO).
• Strong database expertise in SQL and Oracle/Teradata or similar technologies.
• Marketing database design experience including querying, aggregations, filters, joins, key definitions, and indexing.
• Programming knowledge using JavaScript, Python, PHP or similar technologies, and proficiency in HTML/CSS.
• Familiarity with creating business rules and conditional logic for personalization.

Details

• Location: Noida, India.
• Work style: hybrid approach with teams in the office an average of four days a week.