Area Retail Associate- Kerala & TN (Third Party)

Overview

The Area Retail Associate supports the Area Sales Manager by ensuring operational excellence, brand consistency, and sales performance across multiple PUMA SIS in a designated region. The role bridges store teams and area leadership by supporting store execution, training, and compliance.

What you'll do

• Assist multiple SIS with day-to-day operational requirements.
• Track SIS-level KPIs.
• Support SIS staff in achieving sales targets through improved service and selling skills.
• Analyse SIS performance and share insights with the Area Sales Manager.
• Ensure visual merchandising standards are implemented consistently across all SIS.
• Coordinate with the VM team to execute seasonal updates, campaigns, and product launches.
• Audit SIS display quality and provide corrective action plans.
• Assist SIS with stock replenishment, stock counts, and shrinkage control.
• Identify fast- and slow-moving products and support stock balancing across stores.
• Report stock gaps and discrepancies to the Area Manager.
• Conduct on-floor training for new and existing Retail Associates.
• Reinforce product knowledge, customer service expectations, and selling skills.
• Support performance coaching for SIS staff.

What you'll need

• Graduate; Business, Retail, or Marketing is preferred.
• 2-5 years in retail operations.
• Ability to communicate in Tamil and Malayalam, apart from English and Hindi.

Nice to have

• Experience handling multi-store, SIS, LFR, or supervisory retail roles is an advantage.

Details

• Base location: Chennai.
• Field-based role requiring daily or weekly travel across assigned stores.
• Flexible hours, including weekends and retail peak seasons.