Associate Specialist, Channel Marketing

Overview

Supports the planning, coordination, execution and reporting of marketing initiatives across product launches, promotional campaigns and ongoing portfolio activities, providing analytical support to inform business decisions.

What you'll do

• Monitor, track and report on product inventory, liquidation activities and marketing performance.
• Support the planning and execution of product launches, promotional campaigns and related marketing initiatives.
• Collect, consolidate and analyze market, customer and competitor information to support strategic decision-making.
• Assist with new product introduction activities, including coordination of product samples, marketing materials and launch readiness requirements.
• Organize product field trials and compile findings and feedback to support continuous improvement in future launches.
• Track product enhancements, packaging updates and related changes across the portfolio.
• Maintain marketing action trackers, timelines and status reports to ensure visibility of project progress.
• Coordinate with cross-functional stakeholders, including Sales, Sourcing and Supply Chain, to support timely and effective execution of marketing programs.
• Provide administrative and operational support to the Marketing team as required.

What you'll need

• Diploma or bachelor's degree in marketing, Business Administration, or a related discipline.
• 1–3 years of relevant experience in marketing, product management, or a related function.
• Strong analytical and problem-solving skills.
• Excellent organizational and time-management capabilities.
• Effective written and verbal communication skills.
• Strong attention to detail and accuracy.
• Ability to work collaboratively across cross-functional teams.
• Proficiency in Microsoft Office applications, including Excel, PowerPoint and Word.

Details

• Location: Koramangala, Bengaluru South, Bangalore Urban District, Karnataka, India.