Associate Vice President, Reservation Buying, Media Delivery and Operations

Overview

Planning Director role at WPP Media, based in Mumbai, supporting end-to-end planning and execution of Prime Video launch campaigns across premium and mass non-biddable digital platforms.

What you'll do

• Own end-to-end planning and execution of Prime Video launch campaigns across premium/mass non-biddable digital platforms.
• Understand audience targeting, frequency management, and cross-channel coordination principles.
• Work on documents/notes along with Business/strategy teams.
• Manage multiple high-priority APV launches simultaneously with strong attention to detail.
• Track delivery, pacing, inventory utilization, and campaign health during the activity period.
• Proactively identify risks, resolve execution issues and ensure zero missed launch milestones.
• Support weekend coordination with partners as APV releases happen during weekends.
• Build and maintain strong working relationships with premium non-biddable digital partners and OTT publishers.
• Drive coordination across multiple vendors simultaneously during high-stake launch periods.
• Act as the primary activation interface between the client, internal business team, investment team and partners.
• Make decisions and resolve problems quickly and effectively.
• Contribute activation ideas and platform innovations aligned to shows and audience consumption trends.
• Drive test-and-learn initiatives across premium digital formats and partner ecosystems.
• Contribute to the adoption of AI-enabled media workflows within the team, streamline repetitive activation processes and reduce TAT.

What you'll need

• 7+ years of experience.

Details

• Full-time position based in Mumbai.
• Hybrid approach, with teams in the office around four days a week.
• Weekend coordination required as APV releases happen during weekends.