Digital Content Writer (Mid Shift)

Overview

The Digital Content Writer creates compelling, audience-focused digital copy that builds brand awareness, drives engagement, and supports marketing and business objectives, working closely with cross-functional teams.

What you'll do

• Create engaging content for websites, landing pages, email campaigns, social media, video scripts, and other digital platforms.
• Develop creative ideas and storytelling concepts to enhance brand presence and support campaign objectives.
• Collaborate with Marketing, Campaigns, SEO, and Research teams to understand audience insights and personas, campaign and product details, and market positioning.
• Optimize copy for search engines (SEO) to improve reach and visibility.
• Review and refine digital content based on stakeholder feedback and performance metrics.
• Identify process bottlenecks and recommend solutions to improve workflow efficiency.
• Maintain and update content style guidelines and the team's knowledge database.
• Keep project trackers, content calendars, and reporting tools accurate and up to date.
• Contribute to internal engagement initiatives and knowledge-sharing sessions.
• Provide administrative support for marketing and content-related activities as needed.

What you'll need

• Minimum 6 years of experience in digital content writing, preferably in an agency, marketing, or professional services environment.
• Strong understanding of digital marketing, SEO, and audience engagement strategies.
• Exceptional writing, editing, and proofreading skills with the ability to adapt tone and style.
• Excellent stakeholder management skills, including strong coordination, organization, and communication abilities.
• Proficiency in Microsoft Office Suite, with working knowledge of SEO tools, website content creation, and managing content across major social media channels.

Nice to have

• Bachelor's degree in English, journalism, communications, marketing, or related field.