Digital Marketing Operations (Data), Client Segments, Associate, Wealth Management

Overview

Data Analyst for digital marketing operations supporting the development, execution, and analysis of marketing campaigns for wealth management/client segments.

What you'll do

• Gather campaign requirements from business partners and support campaign planning and setup.
• Execute and monitor marketing campaigns in Dataiku across banking products.
• Write and run SQL queries for audience extraction using inclusion and exclusion criteria.
• Conduct ad-hoc data investigations and analyses based on business knowledge.
• Maintain documentation for campaign workflows, audience logic, and analytical outputs.

What you'll need

• 3–5 years of experience as a Data Analyst, preferably in Core Banking or financial services.
• Strong proficiency in SQL for complex queries across multiple datasets.
• Hands-on experience with Dataiku for workflow development or campaign execution with minimal guidance.
• Working knowledge of Microsoft Excel for basic data handling and reporting.
• Experience handling ad-hoc data requests and providing structured insights.
• Strong communication skills and a team-oriented mindset.

Details

• Location: Mumbai, India.