Manager – Distribution Strategy

Overview

The Manager – Distribution Strategy will support the Distribution Strategy team by driving business analytics, performance reporting, competitive intelligence, and strategic project execution across Distribution, Sports, Automation, and VAS.

What you'll do

• Own and manage weekly Reach Dashboards, Key Highlights reports, and other recurring business performance trackers.
• Analyze BARC viewership data to monitor channel, genre, audience, and market performance trends across the network.
• Generate actionable insights and recommendations based on viewership trends, content performance, distribution dynamics, and competitive movements.
• Conduct ad hoc analyses and prepare business reviews to support strategic and operational decision-making.
• Develop presentations and performance reports for leadership and key stakeholders.
• Partner with Entertainment and Sports channel teams to support distribution-related business objectives.
• Respond to stakeholder queries related to distribution metrics, viewership performance, and competitive developments.
• Monitor and analyze the performance of channels and marquee properties across viewership, reach, subscriber, and distribution metrics.
• Identify opportunities and provide recommendations to improve Entertainment and sports channel reach, packaging, placement, and overall performance.
• Support channel teams with insights and recommendations to improve business outcomes.
• Support VAS initiatives in collaboration with distribution operators and internal stakeholders.
• Analyze performance of existing VAS offerings and identify opportunities for growth and optimization.
• Assist in evaluating new VAS concepts, business cases, and market opportunities.
• Track revenue, subscriber adoption and performance metrics and provide recommendations to improve commercial outcomes.
• Coordinate with cross-functional teams to support successful rollout and execution of VAS initiatives.
• Monitor pricing, packaging, content offerings, and promotional activities across leading OTT platforms and media competitors.
• Conduct competitive benchmarking of subscription plans, bundles, and value propositions.
• Track and analyse emerging industry trends and assess their impact on the Pay-TV landscape.
• Prepare periodic competitive intelligence reports and market updates for internal stakeholders.
• Support strategic planning exercises through market research and industry analysis.
• Identify opportunities to streamline processes and improve decision-making through AI-led initiatives aimed at improving reporting efficiency and business intelligence capabilities.
• Support strategic projects through analysis, reporting, and project coordination.

What you'll need

• MBA / Postgraduate degree in Business, Strategy, Analytics, Marketing, Media Management, or a related field.
• 3–5 years of experience in Strategy, Business Analytics, Research, Consulting, Distribution, OTT, Broadcast, or Media industries.
• Strong analytical and problem-solving skills with the ability to derive actionable insights from data.
• Good understanding of BARC viewership data, media distribution metrics, and industry trends.
• Proficiency in Excel, PowerPoint, and data visualization tools such as Power BI or Tableau.
• Strong stakeholder management and cross-functional coordination skills.
• Excellent communication and presentation abilities.
• Ability to manage multiple projects and deliver within timelines.

Nice to have

• Experience working with large datasets, business reporting, and performance analysis.
• Exposure to automation, AI tools, or business intelligence platforms.