Performance Marketing Apprentice

Overview

An entry-level, remote apprenticeship on HighLevel's Performance Marketing team, focused on campaign reporting, performance analysis, campaign QA and day-to-day paid marketing operations across Google Ads, Meta Ads and Microsoft Ads.

What you'll do

• Support the Performance Marketing team with basic campaign reporting and day-to-day analysis.
• Prepare daily, weekly and monthly performance reports across paid marketing channels.
• Organize, clean, analyze and present campaign data in Excel and Google Sheets.
• Track basic marketing metrics such as spend, impressions, clicks, leads, conversions, CPA, CPC, CTR and conversion rates.
• Help maintain marketing dashboards, reporting sheets and campaign trackers.
• Assist with campaign QA before and after launch, including checking links, landing pages, UTMs, creatives and campaign settings.
• Support campaign setup and monitoring across platforms such as Google Ads, Meta Ads, Microsoft Ads and other digital advertising channels.
• Help identify basic performance trends, changes and anomalies within campaign data.
• Assist with UTM creation, campaign naming conventions and tracking documentation.
• Support basic keyword, audience, competitor and market research.
• Help organize campaign assets, creative files, landing page links and tracking information.
• Assist with reviewing search terms, placements, audiences and other campaign-level reports under guidance from the Performance Marketing team.
• Support documentation of campaign changes, tests, learnings and optimization activities.
• Provide clear status updates on assigned tasks, blockers and questions.
• Work with cross-functional teams including Creative, Analytics, Web and Marketing Operations when required.
• Use ChatGPT and other AI tools to support research, reporting, documentation, campaign ideation and workflow efficiency.
• Learn HighLevel's marketing ecosystem, paid advertising strategy and internal reporting processes.
• Other duties may be assigned.

What you'll need

• Currently pursuing or recently completed coursework in Marketing, Business, Communications, Analytics, Finance, Economics, Computer Science or a related field.
• Interest in performance marketing, digital advertising, marketing analytics or growth marketing.
• Basic understanding of digital marketing concepts and the customer acquisition funnel.
• Basic knowledge of Microsoft Excel and/or Google Sheets.
• Basic understanding of digital marketing metrics such as impressions, clicks, CTR, CPC, conversions and CPA.
• Comfortable working with numbers, reports and large sets of basic marketing data.
• Strong attention to detail and willingness to carefully review data and campaign setups before sharing or launching.
• Must be a go-getter, not afraid to ask questions and willing to take accountability.
• Must be a quick learner and willing to take on challenging tasks.
• Initiative to find the resources needed to be successful in the role.
• Excellent verbal and written communication skills.
• Strong collaboration, time-management and prioritization skills.
• Ability to manage multiple tasks at once and communicate priorities clearly.
• Ability to follow instructions, document processes and ask questions when something is unclear.
• Comfort working with cross-functional teams and taking feedback.

Nice to have

• Familiarity with formulas, filters, pivot tables, charts or data organization in spreadsheets.
• Basic understanding of paid advertising platforms such as Google Ads, Meta Ads or Microsoft Ads.
• Basic understanding of UTM tracking, campaign links, landing pages and conversion tracking.
• Experience using ChatGPT or other AI tools for research, analysis, documentation or productivity.
• Exposure to Google Analytics or similar marketing platforms.
• Experience using AI tools such as ChatGPT for research, analysis, reporting, documentation or workflow creation.

Details

• Work type: Apprenticeship, Marketing department, Customer Marketing sub-department.
• Duration: 6 months.
• Monthly stipend: 40000 INR.
• Location: India (Remote).
• Programme start: November 2026.
• Schedule: Monday to Friday, 6:30 PM to 3:30 AM IST.