Senior Graphic Designer -Matrimony

Overview

Senior Graphic Designer for Lokal Matrimony, creating visual content for digital advertising, social media and app promotion.

What you'll do

• Design engaging visual creatives for Facebook, Instagram, and other digital platforms.
• Create high-performing ad creatives, promotional banners, festival creatives, and campaign visuals for Lokal Matrimony.
• Develop creative assets for Meta Ads, influencer campaigns, and user acquisition initiatives.
• Maintain consistent brand identity, visual quality, and design standards across all platforms.
• Collaborate with marketing and performance marketing teams to develop creatives aligned with campaign objectives.
• Create multiple creative variations for A/B testing and campaign optimization.
• Apply visual storytelling, typography, color theory, and layout principles to produce impactful designs.
• Stay updated on the latest design trends, social media formats, and digital advertising best practices.
• Manage multiple design projects and ensure timely delivery of creative assets.

What you'll need

• Any graduation in any discipline is preferred.
• Minimum 4 years of experience in graphic design, preferably in digital marketing, advertising, or consumer-facing apps.
• Proficiency in Adobe Photoshop, Adobe Illustrator, and other relevant design tools.
• Strong portfolio showcasing social media creatives, digital advertisements, promotional banners, and campaign designs.
• Good understanding of visual storytelling, typography, color theory, composition, and brand consistency.
• Ability to understand marketing briefs and translate them into effective visual concepts.
• Strong creativity, attention to detail, communication, and time management skills.
• Ability to manage multiple projects and work collaboratively with cross-functional teams.

Nice to have

• Knowledge of performance marketing creatives, Meta Ads, and creative testing.