Senior Technical Marketing Specialist

Overview

Lead the marketing operations and e-marketing delivery for Elsevier's STM Journals and Conferences product lines, supporting the wider e-Marketing team to meet standards, targets and deadlines.

What you'll do

• Monitor daily workloads, support the team in meeting SLAs, and resolve IT or technical issues quickly.
• Plan, manage and deliver e-marketing activities for Elsevier STM Journals and Conferences within agreed quality standards and SLAs.
• Act as super user for relevant marketing tools and systems, and provide feedback on developments and functionality to Marketing Communications Managers and Publishing.
• Improve product webpages and websites, maintain the online presence, and manage escalations or sensitive stakeholder issues in a timely manner.
• Create and manage email marketing collateral, advise on requirements gathering, release testing, technical feasibility and project planning, and analyse channels to increase conversions and actions.
• Lead or support key MCRED projects, identify team improvement and skill-development needs, and advise business contacts on online marketing best practices.
• Evaluate emerging marketing technologies, trends, communication techniques and media regulations, and periodically optimise workflows to improve efficiency and quality.

What you'll need

• A university degree, preferably an MBA in Marketing.
• 3–4 years of relevant experience, ideally in a digital marketing role.
• Strong knowledge of HTML and CSS, data-driven web solutions, large-data handling, workflow automation, content management systems, and web and email analytics.
• Strong knowledge of Excel and tools such as Dreamweaver, Photoshop, Illustrator and InDesign.
• Hands-on knowledge of AI tools to improve workflows and add value.
• Online marketing and web-publishing expertise, and awareness of browsers and platforms.
• Excellent written and verbal English.
• Workload prioritisation, deadline management, project management, and the ability to work under pressure.
• Ability to coach non-technical colleagues.
• Integrity and honesty: follow rules and commitments, make ethical decisions, and treat others fairly and respectfully.
• Relationship building and teamwork: establish rapport, collaborate within and across teams, minimise conflict, and build mutually beneficial relationships.
• Communication: provide clear instructions, listen actively, ask effective questions, and explain business context.
• Results orientation: build commitment to individual and team objectives, create urgency around goals, and follow through on commitments.
• Technical expertise and problem-solving: apply professional knowledge in the wider business context, provide dependable advice, and resolve core or complex issues quickly with others.

Details

• Location: Chennai.
• Flexible working hours are available, with flexing of the times when you work during the day.