Senior Test Analyst / Quality Assurance Engineer – Customer Analytics & Digital Marketing Platforms, AVP

Overview

Lead and support end-to-end testing across Customer Analytics and digital marketing platforms (Adobe Experience Platform, Adobe Journey Optimizer, Adobe Campaign, Customer Journey Analytics, Content Supply Chain, Workfront) for migrations, platform onboarding and enhancements, ensuring high-quality, risk-free releases.

What you'll do

• Lead end-to-end testing activities across multiple strategic initiatives, migrations, and platform enhancement programs.
• Define, review, and execute test strategies, test plans, test scenarios, and test cases covering functional, integration, system, regression, and UAT testing.
• Coordinate testing for Adobe Experience Platform, Adobe Journey Optimizer, Adobe Campaign, CJA, Content Supply Chain, Workfront, and related marketing technology solutions.
• Support platform migration activities and ensure business continuity through detailed validation and risk-based testing.
• Validate data flows, integrations, APIs, customer profiles, audience qualification, personalization logic, campaign deliveries, and reporting.
• Collaborate with Product Owners, Scrum Masters, Developers, Architects, Business Analysts, and external vendors to ensure test coverage and timely defect resolution.
• Perform root cause analysis, defect triage, and impact assessments for production and pre-production issues.
• Support UAT activities and facilitate business sign-off.
• Ensure traceability between requirements, user stories, acceptance criteria, test cases, and execution results.
• Develop and maintain automated and manual testing frameworks to improve efficiency and coverage.
• Execute data validation across platforms and environments to ensure accuracy, consistency, and regulatory compliance.
• Prepare testing dashboards, quality metrics, defect reports, release readiness assessments, and executive status reporting.
• Support release, deployment, smoke testing, and post-production verification.
• Identify testing risks, dependencies, and quality concerns proactively and recommend mitigation strategies.
• Contribute to continuous improvement, testing standards, best practices, and quality governance across squads.

What you'll need

• Strong experience testing Adobe Experience Platform and Adobe Experience Cloud products.
• Hands-on experience with Adobe Experience Platform, JavaScript development, and implementing a test automation framework.
• Test automation using Selenium for web applications.
• Test management experience.
• Strong understanding of API testing, integration testing, data validation, and system interface testing.
• Proven experience in end-to-end testing of cloud-based applications, customer data platforms, marketing automation platforms, and enterprise-scale digital solutions.
• Knowledge of SQL, data analysis, data reconciliation, and troubleshooting complex system integrations.
• Experience with Agile / Scrum.
• Strong analytical, problem-solving, and risk assessment capabilities.
• Excellent communication skills with experience working across distributed teams, particularly Germany and India.
• Experience in test planning, execution, defect management, reporting, and stakeholder communication.
• Proven ability to leverage AI tools to enhance productivity and optimise workflows, applying critical judgment to ensure responsible and ethical use of data and AI outputs.

Nice to have

• Google Cloud experience.
• Adobe Data Collection (Launch), Adobe Target, Adobe Analytics, Edge Network.
• HTML5 and JSON.

Details

• Location: Pune, India.
• Employment type and work mode are not stated.