Overview
Lead paid social strategy and execution across a portfolio of clients as a Manager, Paid Social, driving growth through high-impact paid media campaigns.
What you'll do
- Lead paid social strategy and execution across a portfolio of clients, ensuring performance meets or exceeds efficiency, growth, and budget goals.
- Develop and implement platform-specific optimization and monitoring strategies across channels such as Meta, TikTok, Snapchat, Pinterest, and Reddit.
- Own paid social contributions to client roadmaps, testing plans, dashboards, and QBRs/FBRs, ensuring alignment with broader account and marketing strategies.
- Quantify, prioritize, and execute initiatives with the highest potential impact on performance, audience growth, and client objectives.
- Partner closely with Social Leads to deliver clear, strategic paid social recommendations and support client-facing communications.
- Contribute high-quality paid social insights and narratives to key client deliverables, including tactical plans, creative strategies, and business reviews.
- Ensure all paid social work undergoes rigorous QA and is executed accurately, maintaining strong stewardship of client budgets and brand standards.
- Speak on client calls and be client facing where applicable within reporting calls, statuses, etc.
- Coach and mentor team members by supporting onboarding, providing account context, and developing both technical and strategic paid social capabilities.
What you'll need
- Minimum of 2 years of hands-on paid social experience across platforms such as Meta Ads Manager, TikTok Ads, Snapchat Ads, and analytics tools.
- Advanced understanding of paid social strategy across the mid and upper funnels, including audience development, creative testing, and conversion optimization.
- Experience managing campaigns across awareness, consideration, and performance objectives, with a strong grasp of full-funnel activation.
- Proven experience designing, executing, and analyzing A/B tests across creatives, audiences, and formats to inform optimization and strategy.
- Demonstrated ability to analyze performance, surface insights, and deliver clear optimization recommendations to internal and external stakeholders.
- Strong analytical and reporting skills, with proficiency in Excel and/or dashboarding tools for performance tracking and insights.
- Excellent written and verbal communication skills, with experience contributing to client-facing presentations and strategic storytelling.
- Experience mentoring or managing junior team members, supporting skill development, performance growth, and team engagement.
Details
- Location: US Remote.
- Based on a 40-hour workweek.
- Benefits include healthcare, dental, and vision coverage, 401K plan with matching, PTO, paid company holidays, and parental leave.
- Anticipated salary range: $60,000 to $70,000 USD.
- E-Verify participant; Form I-9 information will be sent to the federal government to confirm work authorization in the U.S.
Read the full description and apply on the company’s own careers page.