Associate Director - Entertainment Pricing, Planning, Supply and Ad Products, Digital

Overview

Lead high-impact ad product and ad tech initiatives for the entertainment vertical, bridging sales, ad product, ad operations and leadership to roll out new ad offerings and enhance existing ones.

What you'll do

• Drive high-impact ad product launches (e.g. new ad formats, targeting, ad experiences).
• Work with cross-functional stakeholders (Sales, Product, Engineering, Ad Ops, BI).
• Influence roadmap priorities by aligning stakeholders on objectives and outcomes.
• Coordinate with stakeholder teams to manage dependencies and ensure timely execution.
• Partner with sales teams to sell packaged propositions, custom solutions and strategic deals, and resolve teething tech issues.
• Regularly communicate program updates, decisions and risks to leadership concisely and visually.
• Coordinate pilot launches, A/B testing, feedback loops and scale rollout.
• Identify new ad tech related opportunities to scale up monetization, pricing, packaging and new format rollouts.

What you'll need

• 5 to 8 years of experience in digital media, adtech, programmatic, or product / revenue / monetization roles.
• Hands-on experience driving one or more of: ad product development, pricing and packaging, programmatic monetization, yield management, new ad formats.
• Deep understanding of the advertising ecosystem (DSPs, SSPs, exchanges, header bidding, private marketplaces, targeting).
• Experience collaborating with cross-functional stakeholders (sales, product, engineering, ad ops).
• Ability to think commercially and translate product levers into revenue impact.
• Excellent communication skills and ability to influence stakeholders.
• High ownership mindset, ability to operate in ambiguity, structured thinking.
• Bachelor's/Master's degree with a minimum of 5-8 years of experience.
• Experience in Product/Strategy/Program roles in OTT/Media/Adtech is a must.

Details

• Location: Mumbai.