Associate - User Growth (Market intelligence)

Overview

Join Paytm's Offline User Growth Team to identify growth opportunities across the city, build relationships with merchants, businesses, institutions and communities, and drive on-ground user acquisition initiatives.

What you'll do

• Visit markets, shops, restaurants, cafés, retail outlets and other high-footfall locations to identify growth opportunities.
• Build and manage partnerships with regional/local brands and businesses.
• Identify and develop corporate, college, institutional and community partnerships.
• Engage with merchants, customers and local communities to understand market needs and provide relevant feedback.
• Identify new opportunities for user acquisition, brand visibility and local marketing initiatives.
• Support execution of merchant programmes, college activities, community initiatives and other local campaigns.
• Work closely with internal teams to take identified opportunities from initiation to closure.
• Maintain regular tracking of visits, opportunities, partnerships and execution.

What you'll need

• Good knowledge of the local market/city.
• Strong communication and relationship-building skills.
• Comfort with extensive field work and meeting different stakeholders.
• Ability to independently identify opportunities and follow up consistently.
• Good command of the local language.
• Experience in field sales, business development, partnerships, merchant acquisition, market development or similar roles would be relevant.

Details

• Location: Noida, Uttar Pradesh.
• The role involves extensive field work.