Campaign Management Associate

Overview

Manage and optimize multi-channel marketing campaigns and automated CRM journeys. Use campaign analysis, testing, reporting, and stakeholder collaboration to improve engagement, retention, and marketing efficiency.

What you'll do

• Execute and manage multi-channel campaigns and automated flows.
• Identify audiences and target groups for relevant content.
• Analyze and test campaigns to improve performance.
• Implement automation strategies to improve processes and efficiency.
• Forecast and report campaign performance.
• Collaborate with technology, product, brand, UX, and data stakeholders.
• Test and develop CRM tools and report campaign status to CRM management.

What you'll need

• 1–3 years of experience.
• Any graduate qualification.
• Hands-on experience with CRM or multi-channel marketing.
• Experience with CRM tools, ideally Braze.
• Ability to work with KPIs, create reports, and turn insights into actions.
• Ability to work with HTML and CSS.
• Knowledge of Liquid and SQL.

Details

• Location: Mumbai.