Category Manager, E-commerce

Overview

Own and grow BeatO's personal care category across its online channels, running assortment, pricing, merchandising and performance end to end as an individual contributor.

What you'll do

• Own the P&L and growth plan for the personal care category across BeatO's online channels, with clear targets for revenue, margin, and conversion.
• Build and manage the category assortment: decide which products to add, fix, or retire, based on sales data, customer demand, and competitor moves.
• Own pricing, promotions, and offers for the category, balancing growth with profitability.
• Drive category merchandising on the website and app, including collections, product pages, content, imagery, and cross-sell.
• Track daily and weekly performance (traffic, conversion, AOV, repeat rate, return rate, margin) and take quick corrective action.
• Work with performance marketing, CRM, and brand teams to plan category campaigns, launches, and seasonal events.
• Coordinate with supply chain, vendors, and operations to keep inventory healthy and fulfilment reliable.
• Study category trends, consumer behavior, and competitor offerings to spot white spaces and new product opportunities.
• Present category performance and plans to leadership with clear insights and recommendations.

What you'll need

• 6 to 7 years of experience in e-commerce.
• Hands-on experience managing D2C personal care categories (for example skincare, haircare, grooming, or body care).
• Track record of owning category performance, including assortment, pricing, and conversion.
• Strong analytical skills, with comfort working in Excel or Google Sheets and e-commerce dashboards.
• Comfortable working as an individual contributor, executing hands-on without a team.
• Based in Delhi, or willing to relocate.

Nice to have

• Experience on Shopify or similar D2C storefront platforms.
• Exposure to marketplaces and quick commerce channels.
• Experience supporting new product launches, including vendor and brand coordination.
• Working understanding of paid marketing and retention levers and how they affect category performance.
• Interest in health and wellness consumer products.

Details

• Location: Delhi, Delhi, India.