Director, Finance - Franchise Operations (SWA)

Overview

Lead finance partnership for the South-West Asia (SWA) franchise system, covering Bangladesh, Nepal, Sri Lanka, Maldives and Bhutan, and provide strategic financial leadership across business planning, system economics, value-chain management, Revenue Growth Management, margin optimization, marketing investments, governance and business performance. This is an individual contributor role reporting into the Senior Director - Operations Finance and working closely with the Operations Finance Lead.

What you'll do

• Lead finance partnership for SWA markets, proactively identifying business opportunities and risks and supporting delivery of revenue and operating income objectives.
• Drive scenario planning for changes such as volume, tax, inflation and other business variables, translating scenarios into actionable financial choices.
• Provide ongoing financial insights on performance versus plan and identify interventions required to improve business outcomes.
• Lead business planning and long-range planning for SWA bottlers, including Operating Unit P&L scenarios and financial implications of changes in economic conditions, taxation, foreign exchange and other business variables.
• Optimize business models and system top-line growth by bottler and geography, balancing Company and bottler economics.
• Develop and implement margin optimization strategies across the end-to-end value chain; set and track margin objectives across bottlers, categories, brands and packs.
• Embed margin discipline into operational decisions and execute global margin strategies locally by leveraging the broader network.
• Monitor commodity prices, product formulations, productivity, mix and pricing levers to mitigate inflation and improve system economics.
• Lead value-chain economics for new and existing products, including BP value chains, per-physical-case economics and alignment with business and franchise teams.
• Provide end-to-end finance partnership for RGM, including pricing strategy, commercial assumptions, bottler alignment and financialization of agreed RGM plans.
• Partner on new product and service development, including concentrate pricing and financial alignment with bottlers.
• Partner with Franchise, Commercial and Marketing teams on new products and business models, including concentrate pricing and financial alignment with bottlers.
• Lead financial stewardship of Direct Marketing Expense (DME) budgets across SWA markets, and partner with the business to support frontline marketing execution and evaluate initiative effectiveness.
• Establish quarterly and annual spend objectives jointly with bottlers; establish rebate and deduction strategies and lead related external negotiations.
• Ensure Company policies, procedures, regulatory requirements and financial controls are consistently followed by the team and bottler partners.
• Provide oversight of bottler support processes and Purchase Order workflows, ensuring appropriate governance and controls are in place.
• Partner with Franchise, Strategy, Customer & Commercial, Marketing and other cross-functional teams to develop quantitative and qualitative insights on business issues.
• Integrate financial, consumer, customer, competitive and macroeconomic insights to support fact-based decisions with bottling partners.
• Bring together financial and commercial perspectives to challenge assumptions, shape choices and influence decisions across the SWA system.

What you'll need

• 12 years of leadership experience in senior financial planning, commercial finance, business partnering for sales, supply chain, or financial accounting roles.
• Extensive management experience, with ability to work in a diverse cultural environment as a highly efficient communicator and influencer at all levels.
• Mastery of Influence and Communication, Knowledge and Insights, People Leadership, Strategic Thinking, Advanced Technical Skills.
• Broad expertise in Risk management, Agile ways of working, enterprise-wide / transformational initiatives, portfolio strategy and flexibility.

Details

• Location: Gurugram, India.
• Role type: Individual Contributor, reporting into Senior Director - Operations Finance.
• Travel required: 0% - 25%.
• Relocation provided: No.
• Posting end date: October 30, 2026.