Primary Market Research Consultant

Overview

Lead quantitative primary market research projects within IQVIA's Research & Intelligence team, supporting strategic decisions in the healthcare and pharmaceutical sector. Reports to Senior Consultant / Associate Principal.

What you'll do

• Lead execution of quantitative Primary Market Research projects, including ATUs, demand estimation, market assessments, patient journey/patient flow studies, segmentation, pricing and messaging research, across multiple therapy areas, ensuring high-quality and timely delivery
• Independently design and refine questionnaires, discussion guides, and research instruments, translating client business objectives into robust research methodologies and actionable learning plans
• Drive the analytical workstream, including data validation, tabulation review, open-end coding oversight, table specification development, advanced data interpretation, and synthesis of key insights
• Develop insight-driven client deliverables, translating complex research findings into clear business narratives, strategic implications, and actionable recommendations
• Manage day-to-day stakeholder interactions, including project updates, status calls, research discussions, and issue resolution; support stakeholders in client communication
• Own project governance and delivery excellence, overseeing timelines, risks, quality control processes, and resource coordination, ensuring deliverables meet IQVIA quality standards and are client-ready
• Mentor and guide Associate Consultants and Analysts, reviewing their work and supporting capability development
• Contribute to study design, hypothesis generation, insight generation, and strategic recommendations
• Act as a proactive individual contributor, managing multiple projects simultaneously with minimal supervision
• Work across a broad range of Healthcare sectors, including Pharmaceuticals, Life Sciences, Biotechnology, Medical Devices, and Healthcare Services
• Support proposal development, capability presentations, thought leadership initiatives, and knowledge-sharing activities

What you'll need

• Bachelor's or Master's degree in Life Sciences
• 4-8 years of experience in PMR
• Experience or academic background in the HealthCare industry (Pharmaceutical, Life Sciences, Biotechnology and Healthcare services)
• Experience with quantitative PMR research across a variety of therapy areas
• High skills of interpretation and analysis (quantitative, qualitative and integration of different data sources)
• Ability to understand the link between client needs, data and its application
• Experience in designing/developing questionnaires and discussion guides as per client objectives
• Excellent communication, storytelling, and presentation skills
• Good innovative thinking abilities and solution-oriented approach to work
• Very comfortable with MS Word, PowerPoint, and Excel
• Ability to manage multiple priorities and deliver under pressure
• Ability to guide junior team members effectively

Nice to have

• MBA
• Experience in consulting and market research within the pharmaceutical domain

Details

• Location: Gurugram, India