Principal Technical Marketing Engineer | Germany | Remote

Overview

Technical Product Marketing role building demos, workshops and webinars that explain Grafana Cloud's value to SRE and platform engineering leaders, and enabling Solutions Engineers with technical storytelling.

What you'll do

• Build strategic, buyer-focused demos, videos, workshops, and webinars highlighting Grafana's value for SRE and platform engineering leaders.
• Record high-quality technical demo videos and walkthroughs in partnership with video and content teams.
• Lead webinars, workshops, and technical sessions designed for evaluators.
• Use AI tools to generate variations, summaries, and reusable assets that scale technical content across channels.
• Serve as PMM's technical liaison to the SE org, ensuring consistent messaging and demo guidance.
• Produce technical enablement assets, value-driven talk tracks, competitive narratives, and demo best practices.
• Partner with PMMs to identify key buyer personas, problems, and technical messages, and help shape the content strategy.
• Extend technical narratives into analyst briefings (Gartner, Forrester), industry forums, podcasts, conferences, and online technical communities.
• Bring a technical perspective to PMM planning so content, campaigns, and enablement reflect the real challenges of SREs and engineering leaders.
• Partner with software engineers to streamline demo setup, content workflows, and asset updates through workflows, agents, scripts, and AI-driven tools.

What you'll need

• 5+ years in a technical role (solutions engineering, SRE, DevOps, backend engineering, technical PMM, or similar).
• Strong understanding of observability concepts and the needs of SRE/platform teams.
• Ability to translate deep technical concepts into clear, value-focused stories.
• Experience presenting technical content through demos, workshops, or webinars.
• Excellent written and verbal communication, with a crisp, structured, persuasive style.
• Strong cross-functional collaboration; comfort working with PMM, Product, SEs, DevRel, and Field Engineering.
• High ownership mindset with the ability to drive projects from concept to completion.
• Comfort with light scripting or workflow automation.

Nice to have

• Hands-on experience with Grafana, Prometheus, Loki, Mimir, Tempo, or similar observability tools, or a background in Observability or Platform Engineering.
• Prior experience in Sales Engineering, DevRel, or technical product marketing.
• Familiarity with demo environment automation or infrastructure-as-code tools.
• Exceptional live presentation or workshop facilitation skills.

Details

• Location: Germany (Remote).
• Interest and ability to travel to training and customer events 10-12 weeks per year.
• Base compensation range in Germany: EUR 109,709 - EUR 131,651, varying by level, experience, and skillset.
• Includes Restricted Stock Units (RSUs).