Product Marketing Specialist

Overview

Product Marketing Specialist in ABB’s Electrification business (Smart Power division) for Mumbai, India, reporting to the Marketing & Sales Manager.

What you'll do

• Implement product marketing strategies aligned with the global product strategy for the assigned area/segment.
• Define and communicate product value propositions and product positioning.
• Achieve product marketing targets and budgets and oversee progress with improvement plans.
• Drive order achievement and continuous improvement in Net Promoter Score (NPS).
• Execute the annual marketing plan in collaboration with relevant division and/or product groups.
• Develop business plans to drive business development for a defined market.
• Provide product knowledge information and training to support sales efficiency and Sales organization needs.

What you'll need

• 15 to 20 years of experience in Marketing of LV Switchgear systems.
• Degree in Electrical Engineering (should be full-time).
• Strong expertise in product marketing strategy, product positioning, domestic marketing, and business development.
• Proficiency in MS Office, SFDC, and System Configurator.
• Excellent communication skills in English with clear presentation abilities.
• Industry exposure across Oil & Gas, Data Centers, Semiconductors, Defence, Nuclear, HVDC, and Metals markets.

Details

• Work model: #Li-Onsite.
• Location: Mumbai, Maharashtra, India.