Senior Affiliate Marketing Specialist

Overview

Manage and scale UWorld's affiliate marketing and publisher partnerships, with influencer partnerships as a secondary responsibility, to drive brand visibility, qualified traffic and revenue across the US, India and international markets.

What you'll do

• Manage and scale affiliate programs across UWorld's educational and professional certification verticals.
• Manage affiliate networks such as Impact.com, Awin, ShareASale, CJ Affiliate, and similar platforms.
• Identify, recruit, onboard, and activate high-performing affiliates, publishers, bloggers, and educational websites.
• Negotiate commission structures, promotional opportunities, and performance-based partnership agreements.
• Manage affiliate tracking links, coupon codes, attribution, commissions, and partner payouts.
• Monitor affiliate sales, conversions, revenue, and ROI to optimize program performance.
• Build long-term relationships with high-value publishers and develop direct partnership opportunities.
• Identify and secure partnerships with educational review websites, comparison platforms, content publishers, and niche affiliate websites.
• Develop partnerships with professional education, accounting, finance, certification, and career development publishers.
• Evaluate potential partners based on audience relevance, traffic quality, conversion potential, and revenue opportunities.
• Negotiate product reviews, sponsored placements, comparison content, newsletters, and affiliate promotions.
• Monitor competitor affiliate programs and identify new publisher acquisition opportunities.
• Identify and onboard educational influencers, professional educators, student leaders, and niche creators across YouTube, Instagram, and LinkedIn.
• Manage influencer outreach, negotiations, onboarding, campaign execution, and performance tracking.
• Develop commission-based and performance-driven influencer partnerships.
• Track influencer-generated traffic, conversions, sales, and ROI.
• Ensure compliance with FTC guidelines in the US and ASCI regulations in India.
• Manage affiliate tracking and reporting using platforms such as Impact.com and Awin.
• Monitor clicks, conversions, sales, commissions, attribution, and affiliate revenue.
• Identify tracking discrepancies, coupon misuse, commission errors, and potential affiliate fraud.
• Analyze affiliate performance and recommend strategies to improve conversions and revenue.
• Prepare weekly and monthly performance reports using GA4, Excel, Tableau, or similar tools.
• Develop affiliate growth strategies aligned with product launches, exam cycles, and marketing campaigns.
• Collaborate with SEO, content, paid media, social media, and product marketing teams to maximize partnership performance.
• Identify new affiliate and influencer opportunities across US and Indian markets.
• Provide leadership with insights on affiliate revenue, publisher performance, and growth opportunities.

What you'll need

• 6–8 years of experience in affiliate marketing, affiliate management, digital partnerships, or performance marketing.
• Proven experience managing affiliate programs and generating measurable sales and revenue.
• Hands-on experience with Impact.com, Awin, ShareASale, CJ Affiliate, or similar affiliate networks.
• Strong experience in affiliate recruitment, publisher acquisition, negotiation, and relationship management.
• Understanding of affiliate tracking, attribution, commission models, coupon management, and ROI optimization.
• Experience working with US and international affiliate publishers and partners.
• Knowledge of FTC and ASCI marketing compliance guidelines.
• Strong analytical, communication, negotiation, and cross-functional collaboration skills.

Nice to have

• Experience in edtech, exam preparation, professional certification, online learning, or subscription-based education products.
• Exposure to accounting, finance, CPA, CFA, CMA, healthcare, legal, or professional education affiliate programs.
• Existing relationships with educational publishers, comparison websites, and affiliate networks.
• Experience with influencer marketing and commission-based creator partnerships.
• Familiarity with GA4, Tableau, Looker Studio, or similar analytics tools.

Details

• Location: Hyderabad, Telangana, India.