Senior Technical Program Manager - IT GTM

Overview

Lead strategic Sales & Marketing IT programs at Rubrik, owning planning and delivery of cross-functional initiatives spanning Go-To-Market, marketing automation, web marketing, sales compensation and partner enablement.

What you'll do

• Define, champion and execute Sales & Marketing IT initiatives aligned to company-wide business objectives, GTM strategy and annual planning priorities.
• Lead one or more concurrent, complex programs across CRM, CPQ, Marketing Automation, Web Marketing, Sales Performance Management and Sales Commissions.
• Champion responsible use of LLMs (e.g., Claude) in Sales & Marketing workflows, setting guardrails for security, compliance and data privacy with InfoSec and Legal.
• Translate business goals (pipeline growth, conversion, retention, marketing efficiency, partner performance) into program charters, success metrics and implementation plans.
• Establish program governance (cadence, forums, decision-making, risk and issue management) for Sales & Marketing IT initiatives.
• Implement and continuously improve a unified Program Management framework and tooling (e.g., JIRA, Confluence) for Sales & Marketing IT.
• Leverage AI across the SDLC in alignment with Rubrik's Native AI expectations.
• Create and own the program plan including cross-functional key deliverables; negotiate and secure cross-functional alignment.
• Partner with Business and IT teams to align and commit on program scope, schedule and resources.
• Own the full lifecycle: demand intake, scoping, solution approach, detailed planning, execution, testing/UAT, deployment, stabilization and post-go-live optimization.
• Build and manage integrated plans covering business milestones, technical delivery, dependencies, data and reporting, and change management.
• Track scope, timeline, budget and quality; proactively identify risks and interdependencies and drive mitigations and trade-off decisions with stakeholders.
• Partner with Sales Operations, Marketing Operations, Product Operations, Channel/Partner teams and Commissions to prioritize and deliver programs across CRM (CPQ Cloud, Salesforce Sales Cloud, Service Cloud, marketing integrations), marketing automation and web marketing (Marketo, Adobe Experience Manager, campaign and lead lifecycle), sales performance management and commissions (Xactly Incent), and partner portals and enablement tools.
• Ensure solutions are designed with scalability, data quality, compliance and user experience in mind.
• Act as the central point of contact across business stakeholders and IT delivery teams; facilitate alignment across product managers, architects, developers, QA, data engineers and admins.
• Communicate program status, risks, decisions and outcomes clearly to technical and non-technical audiences, including senior leadership.
• Drive structured stakeholder engagement, including steering committees, executive readouts, business reviews and change-management updates.
• Partner with Procurement, Finance and Legal to manage vendor relationships, SaaS licensing and contracts across Sales & Marketing tools.
• Track budgets and spend across programs; provide regular financial updates including forecasts, variances and cost-saving opportunities.
• Ensure vendors and system integrators deliver to contracted scope, quality and timelines.
• Champion best practices in program management, GTM process design and application lifecycle management for Sales & Marketing IT.
• Identify and drive continuous improvement initiatives that reduce manual work, improve data quality and enhance user experience.
• Mentor project managers, business analysts and scrum masters; foster a culture of accountability, collaboration and continuous learning.

What you'll need

• 12+ years of progressive experience in IT program/project management, technology consulting or enterprise applications.
• At least 8 years leading Sales & Marketing or GTM-focused programs.
• Understanding of Sales & Marketing processes across lead lifecycle, opportunity management, forecasting, campaign management, sales performance management, commissions and partner programs.
• Hands-on experience delivering complex programs on CRM and marketing platforms (e.g., Salesforce Sales Cloud / Service Cloud, Marketo, Adobe Experience Manager, or equivalent).
• Hands-on proficiency with generative AI platforms (e.g., Claude, Gemini, ChatGPT) to automate project documentation, accelerate decision-making and streamline cross-functional workflows.
• Demonstrated ability to leverage LLMs and prompt engineering to synthesize complex program data, conduct rapid risk analysis and produce executive-level reporting.
• Track record of integrating frontier AI tools into daily program management practices to enhance operational velocity, stakeholder communication and problem-solving.
• Demonstrated ability to lead cross-functional, global teams and manage stakeholders at multiple levels, including senior business leaders.
• Proven track record establishing program governance, managing budgets and driving projects to successful completion in fast-paced environments.
• Proficiency with Agile and hybrid delivery models, and with project/program management tools such as JIRA, Confluence, Smartsheet or similar.
• Strong analytical and problem-solving skills, with the ability to define business cases, quantify ROI and make data-driven decisions.

Nice to have

• Bachelor's degree in Information Technology, Computer Science, Business Administration, Engineering or a related field.
• A Master's degree.
• Experience in high-growth technology companies working closely with global Sales, Marketing and GTM Operations teams.
• Formal program/project management certifications (e.g., PMP, PMI-ACP, PRINCE2, SAFe, or equivalent).