Overview
Lead the vision and execution of generative and autonomous marketing intelligence for HighLevel's Email Marketing platform, making it the AI-first communication engine for businesses worldwide.
What you'll do
- Define and execute the vision for prompt-to-email creation, AI copy generation, brand-aware messaging, and multi-language copy localization.
- Enable non-technical marketers to create production-ready email layouts and copy instantaneously.
- Architect and deploy 'Sequence AI' capabilities that automatically design multi-step lifecycle journeys (such as lead nurture, cart recovery, onboarding, upsells, and re-engagement) from simple natural language prompts.
- Lead development of predictive recommendations, send-time optimization engines, automated subject line scoring, and dynamic personalized content fields.
- Maintain standards for responsible AI by establishing guardrails around brand voice consistency, content quality evaluation, hallucination suppression, and global privacy compliance.
- Establish a 12–18 month product roadmap for Email AI aligned with HighLevel's broader company strategy.
- Partner closely with core AI, Engineering, Product Design, Customer Success, and Go-To-Market teams.
What you'll need
- 8+ years of Product Management experience in SaaS.
- Focused expertise building AI/ML products, LLM integrations, generative AI interfaces, or prompt engineering workflows.
- Deep understanding of marketing automation workflows, email campaign lifecycle, and generative text/image/layout applications.
- Proven track record of designing intuitive, high-adoption AI-native user experiences that simplify complex technical capabilities.
- Data-fluent mindset with experience defining instrumentation, writing clear outcome-focused PRDs, conducting user research, and tracking engagement metrics.
- Strong stakeholder management skills with a history of driving cross-functional alignment across Engineering, Design, AI, and GTM teams.
Nice to have
- Background in predictive modeling, recommendation engines, or natural language processing (NLP).
- Experience designing features for international audiences, including multi-language support and localized content generation.
Details
Read the full description and apply on the company’s own careers page.