Overview
Associate Director responsible for shaping and executing online marketing and paid media strategies to grow customer base and engagement.
What you'll do
- Strategically lead complex media programs for a global client portfolio.
- Develop comprehensive media strategies and execute customer acquisition campaigns.
- Lead and optimize large-scale paid media campaigns across Google Ads, social media, and programmatic platforms.
- Manage tracking, automation, script creation, and reporting for ongoing campaign optimization.
- Analyze and present Quarterly Business Reviews, recommending growth areas for accounts.
- Mentor the team and lead customer experience testing/optimizations across the journey.
- Oversee client financials and account profitability.
What you'll need
- 8+ years of digital marketing experience.
- Deep expertise in Google Ads and social media campaign management.
- Experience with end-to-end management of digital media campaigns.
- Strong presentation skills comfortable presenting data to clients.
- Leadership/management/organization skills, including managing uncertainty independently.
- Subject matter expertise in programmatic media and ad tech platforms (DMP, SSPs, ad servers).
- Bachelor’s degree required.
Details
- Work from home is exclusive at this time; office time may resume later based on business needs and safety considerations.
- Location: India.
Read the full description and apply on the company’s own careers page.
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