Associate, Programmatic, Media Delivery and Operations

Overview

Join WPP Media as an Associate, Programmatic, Media Delivery and Operations, supporting programmatic media buying, campaign delivery, team development, client servicing, and operational efficiency across the business.

What you'll do

• Bed down and understand the programmatic setup across the business.
• Build out a road-map for what is required to grow the programmatic buying business moving forward.
• Participate in business proposals, leading the programmatic element and supporting in group pitches.
• Ensure that we offer a coordinated and integrated operation with the wider business.
• Isolate new business prospects and help grow revenue for existing client.
• Establish your position as a thought leader, with demonstrable thought leadership including a deep awareness of programmatic platforms and industry trends.
• Ensure at least one strategic win by secure the programmatic buying business for one of the key current clients.
• Enforce DV360 and TrueView best practices with a focus on platform expertise, consistency, and quality of work delivery.
• Be accountable for consistent work delivery to WPP Media regional teams by ensuring a high quality of output.
• Serve as point of escalation for your team and take ownership of resolving challenges.
• Provide career development and coaching for your team.
• Provide timely and actionable feedback to the team to aid in their development, improvement, and progress.
• Provide awareness and recognition for jobs well done.
• Present strong and effective communication across all level.

What you'll need

• Working experience in Agency, Trading Desks or Programmatic Tech Partners.
• Actual Campaign execution experience with most of the local programmatic players as well as measurement providers.
• Familiarity with DSP and exchange revenue streams and the ability to negotiate trading benefits.
• Existing relationships with publishers, programmatic product partners, as well as data providers in the local market.
• Knowledge of different programmatic trading models and their implications to both advertiser’s inventory quality and publisher monetization strategies.
• Ability to articulate difficult technical concepts to non-technical people, such as explaining lookalike modeling and cookie mapping to the lay person.
• 1-3 years of hands-on experience in managing programmatic campaigns.
• YouTube experience is a must.
• DV360 is a must-have skill.
• Strong team management skills.
• Excellent communication abilities.
• Exceptional client servicing skills.

Nice to have

• TTD is nice to have.
• Preference will be given to candidates with advertising agency experience.

Details

• Location: Gurgaon, India.
• Hybrid approach, with teams in the office around four days a week.