Commercial Manager - Gene Therapy

Overview

Lead the commercial strategy for the Gene Therapy portfolio, integrating Sales, Marketing and Strategic Accounts to drive patient identification, access and business performance.

What you'll do

• Develop and lead the Gene Therapy commercial strategy aligned to global, regional and local priorities.
• Drive achievement of sales, patient access and business objectives.
• Identify growth opportunities and proactively address market barriers.
• Lead annual strategic planning, forecasting and business reviews.
• Monitor the competitive landscape, market dynamics and emerging opportunities.
• Develop and execute brand strategy, customer engagement plans and multichannel campaigns.
• Generate actionable customer and market insights to shape strategy and tactics.
• Lead segmentation, targeting and customer experience initiatives.
• Ensure effective deployment and measurement of marketing investments.
• Lead the field organization, including Strategic Account Managers and other commercial resources.
• Define account strategies for priority treatment centers and referral networks.
• Drive customer engagement excellence and high-impact stakeholder interactions.
• Establish performance metrics and governance processes to ensure execution excellence.
• Build strong partnerships with key treatment centers, hospitals and referral ecosystems.
• Partner closely with Market Access, Medical Affairs, Patient Services and External Affairs teams to expand patient access.
• Support development of innovative access solutions and funding pathways.
• Work with institutions and key stakeholders to address system-level barriers to access.

Details

• Location: Mumbai (Head Office).