Marketing Coordinator

Overview

Marketing Coordinator responsible for executing content and social media activity across blog, email, and social channels for a B2B audience. The role supports messaging, performance optimization, and go-to-market campaigns.

What you'll do

• Plan, write, and edit blog posts, email campaigns, case studies, and landing pages.
• Manage the social media calendar across LinkedIn and relevant B2B platforms.
• Translate technical and industry concepts into clear, benefit-led messaging.
• Track engagement, traffic, and MQL performance and adjust strategy.
• Maintain consistent brand voice and terminology across customer-facing content.
• Coordinate visual assets, product launches, campaigns, and content timelines.
• Monitor industry trends, competitor content, and customer conversations.

What you'll need

• 5–6 years of experience in content marketing, social media, or communications.
• Strong writing and editing skills across social, email, and long-form formats.
• Experience managing content calendars and multiple stakeholder deadlines.
• Working knowledge of social platforms, scheduling tools, and performance analytics.
• Ability to translate technical subject matter into accessible copy.
• Experience working with US-based business teams.
• Ability to overlap with Eastern Standard Time business hours.

Nice to have

• Experience with Canva or Figma.
• Experience with CRM or marketing automation platforms.
• Knowledge of SEO fundamentals.

Details

• Remote role based in India.
• 8 working hours excluding breaks, including 4 hours of US Eastern Time overlap from 7:30pm to 11:30pm IST.
• Requires a quiet dedicated workspace and internet speed of at least 50 Mbps.