Marketing Operations Consultant, Specialist

Overview

Vanguard is seeking a highly organized, proactive Marketing Operations Consultant, Specialist to lead strategic marketing operations, employer branding initiatives, university engagement programs, partnerships, events, and vendor management activities.

What you'll do

• Develop and execute marketing operations strategies to support employer branding, talent attraction, and university recruiting initiatives.
• Lead end-to-end project planning, governance, execution, and reporting of key marketing programs.
• Establish operational frameworks, processes, and success metrics to drive execution excellence.
• Manage multiple cross-functional initiatives while ensuring alignment with organizational objectives.
• Drive continuous process improvements and operational efficiencies across branding and engagement activities.
• Lead the conceptualization, planning, and execution of recruitment marketing events, industry conferences, campus engagements, networking forums, and employer branding initiatives.
• Build and maintain strategic relationships with universities, student communities, industry bodies, professional associations, and ecosystem partners.
• Drive local brand-building initiatives to strengthen employer presence within targeted talent markets.
• Manage sponsorship programs, partnership agreements, and activation plans to maximize organizational visibility and engagement.
• Represent the organization at external events and engagement forums to enhance employer brand awareness.
• Manage relationships with event agencies, marketing partners, branding vendors, and third-party service providers.
• Lead vendor selection, onboarding, contract management, budgeting, and performance evaluation activities.
• Ensure vendors deliver high-quality outcomes within agreed timelines and budget parameters.
• Partner with suppliers and agencies to develop scalable event and branding solutions.
• Monitor vendor performance and identify opportunities for optimization and cost efficiency.
• Support and execute employer branding strategies across digital, campus, and industry channels.
• Drive candidate journey enhancement initiatives to improve engagement and overall talent experience.
• Collaborate with Talent Acquisition and Marketing stakeholders to create compelling employer brand experiences.
• Support channel branding operations including career sites, recruitment platforms, campus channels, and partnership forums.
• Execute university recruiting branding programs and engagement campaigns to attract early-career talent.
• Collaborate with business leaders, Talent Acquisition teams, university recruiting teams, marketing partners, and external stakeholders to deliver impactful branding initiatives.
• Develop annual and quarterly operational plans, roadmaps, and execution strategies.
• Provide regular project updates, insights, and recommendations to leadership teams.
• Influence stakeholders through effective communication, strategic thinking, and data-driven decision making.
• Drive governance, accountability, and successful execution of strategic projects.

What you'll need

• Bachelor's degree in Marketing, Business Administration, Communications, Human Resources, Event Management, or a related field.
• 4-7 years of experience in Marketing Operations, Employer Branding, Recruitment Marketing, Event Management, Partnerships, or Program Management.
• Proven experience managing large-scale events, sponsorships, branding initiatives, and stakeholder engagement programs.
• Demonstrated success in vendor management, operational management, and project coordination activities.

Nice to have

• Professional certifications in Marketing, Project Management, Event Management, or related disciplines.
• Prior experience working within a Global Capability Center (GCC) environment.
• Experience working with event management agencies, branding agencies, or external marketing partners.

Details

• Based in Hyderabad, Telangana at Vanguard India.
• Hybrid working model for most employees.
• Only qualified external applicants will be considered.