Media Campaign Analyst-1

Overview

As a Media Campaign Analyst, you will support end-to-end campaign planning, execution, and launch, including media strategy, creative program management, and guest experience/landing page optimization.

What you'll do

• Manage campaigns from brief through execution and launch.
• Support full-funnel, omnichannel media and guest experience strategies.
• Coordinate campaign timelines, workflows, and deliverables across teams.
• Review campaign readiness and execution quality, monitoring milestones and campaign health.
• Develop integrated media plans and validate alignment to objectives and requirements.
• Oversee landing page optimization and monitor guest experience KPIs.
• Conduct launch readiness reviews and coordinate rapid issue resolution when needed.

What you'll need

• Bachelor’s degree in Marketing, Advertising, Business, Economics, Analytics, or a related field.
• 5+ years of experience in digital media, advertising, marketing, campaign management, media planning, or related disciplines.
• Experience supporting planning, execution, and optimization of digital marketing or media campaigns.
• Understanding of media planning, audience strategy, campaign measurement, and performance optimization principles.
• Familiarity with ecommerce, digital merchandising, landing page optimization, or guest experience best practices.
• Proficiency in Microsoft Excel and PowerPoint.
• Strong analytical and problem-solving skills to interpret campaign performance data.

Details

• Partner with creative, ad operations, and P&I teams to manage campaign workflows and stakeholder alignment.
• Use media and workflow tools such as DV360, Meta, and GAM for planning, execution, and tracking.
• Co-lead cross-functional teams and initiatives.