Principal Product Marketing Manager - United States

Overview

Lead product marketing for ClickHouse, driving awareness, demand, and adoption of its open-source database and commercial offerings, including new product launches.

What you'll do

• Develop comprehensive product marketing strategies and marketing plans to drive awareness, demand, and adoption of ClickHouse.
• Conduct competitive analysis to understand market trends and inform product and marketing strategies.
• Create high-impact marketing collateral (website content, conference materials, presentations, and internal enablement content) to promote ClickHouse's products, services, and brand.
• Evaluate and iterate on marketing strategies with metrics and feedback from stakeholders to track efficacy, identify areas for improvement, and make data-driven recommendations.
• Lead the launch of new products and features.
• Develop compelling messaging, positioning, and value propositions that communicate the benefits of open source, clearly differentiate commercial capabilities (e.g., security, governance, scalability, manageability), and articulate integration points within the broader data ecosystem to help users progress from open-source ClickHouse users to commercial usage.
• Develop and run go-to-market enablement programs.

What you'll need

• Master's degree or foreign equivalent in Business Administration, Marketing, or related field.
• 3 years of experience as Product Marketing Manager, Senior Product Marketing Manager, or related occupation.
• At least 1 year of prior work experience conducting competitive analysis using industry-standard frameworks and tools to understand market trends and identify opportunities: win or loss interviews, feature comparisons, pricing and packaging comparisons, and analyst research.
• At least 1 year of prior work experience evaluating and iterating on marketing strategies with metrics and feedback from stakeholders to make data-driven recommendations.
• At least 1 year of prior work experience leading end-to-end go-to-market launches for enterprise/B2B software products or features, including launch planning, messaging, and enablement.
• At least 1 year of prior work experience developing product messaging, positioning, and value propositions for technical B2B audiences (developers, data engineers, solution architects) that differentiate the commercial offering from the open-source version.
• At least 1 year of prior work experience conducting customer and market research (ideal customer profile, segmentation, and customer interviews or surveys) and translating insights into GTM plans and product-roadmap input.
• At least 1 year of prior work experience creating sales-enablement and customer-facing collateral (presentations, web copy, datasheets/solution briefs) and partnering cross-functionally with Product, Sales, and Marketing teams.

Details

• Location: United States; position permits telecommuting, with the applicant allowed to reside anywhere in the U.S.
• Reports to the Portola Valley, CA office (4113 Alpine Road, Portola Valley, CA 94028).
• Salary: $237,477 to $262,800 per year.