Overview
Design, develop and implement marketing automation solutions on Salesforce Marketing Cloud (SFMC), delivering personalized, data-driven campaigns.
What you'll do
- Develop, configure and maintain marketing campaigns using Salesforce Marketing Cloud.
- Create and manage email templates, landing pages and personalized customer communications.
- Develop dynamic content and personalization using AMPscript and Server-Side JavaScript (SSJS).
- Write SQL queries to segment customer data and create targeted audiences.
- Configure Automation Studio, Journey Builder, Email Studio and Contact Builder.
- Manage Data Extensions, data imports, data relationships and segmentation.
- Integrate Salesforce Marketing Cloud with Salesforce CRM and external systems using APIs.
- Perform campaign testing, troubleshooting and optimization to ensure successful delivery.
- Monitor campaign performance, troubleshoot technical issues and maintain data quality.
- Collaborate with marketing, business and technical teams to deliver effective marketing solutions.
What you'll need
- 3–4 years of hands-on experience in Salesforce Marketing Cloud development.
- Strong knowledge of AMPscript, SQL, HTML and CSS.
- Experience with Email Studio, Journey Builder, Automation Studio and Contact Builder.
- Hands-on experience with Data Extensions, data segmentation and automation activities.
- Knowledge of SSJS, REST/SOAP APIs and Salesforce CRM integrations.
- Understanding of email deliverability, personalization and marketing automation best practices.
- Strong analytical, problem-solving and communication skills.
Details
- Full-time employment.
- Work from office, Noida Sector 142.
- Immediate joiners preferred.
Read the full description and apply on the company’s own careers page.