Senior Marketing Designer

Overview

Senior Designer on the Brand & Creative team, focused on lifecycle and email marketing design, while also supporting broader brand and company creative needs across channels.

What you'll do

• Own the visual development of email and lifecycle marketing, designing engaging templates, modular layouts, graphics, and dynamic content that drive acquisition, activation, retention, and conversion.
• Partner with growth and lifecycle marketers to plan, design, and iterate on experiments (A/B tests, new formats, personalization), using performance data to inform creative decisions and continuously improve results.
• Build and maintain scalable, flexible design systems for email and lifecycle that allow the team to ship faster without compromising quality or brand consistency.
• Design a high volume of performance-driven growth content, from concept to execution, including landing pages, social and digital ads, affiliate creative, and animations.
• Support brand and company needs as they arise, including decks, company materials, event collateral, and new product launch assets.
• Apply and evolve the Ethos brand across key marketing channels, working with the Creative Director and broader Brand team to keep the identity cohesive.
• Partner closely with marketing, growth, and product design teams to craft compelling visual stories through iconography, typography, photography, animation, and infographics.
• Take initiative in shaping strategic design direction, proactively pitching and executing ideas that align with business objectives and improve the customer experience.
• Lead high-impact projects from brief through execution in a fast-paced, dynamic environment, balancing speed, quality, and adaptability.

What you'll need

• 5-8+ years of experience in marketing design, with a portfolio demonstrating strong conceptual thinking, visual craft, and performance-driven work.
• Expertise in Figma and Adobe Creative Suite.
• Deep understanding of marketing funnels, audience segmentation, and channel best practices, particularly email and lifecycle.
• Experience designing for experimentation, with a data-informed mindset and comfort using metrics (open rate, CTR, conversion, retention) to guide creative.
• Proven experience designing conversion-oriented marketing materials that balance craft and performance.
• Demonstrated ability to lead design projects end-to-end, from insights and ideation to execution and iteration.
• Strong written and verbal communication skills, with an ability to clearly explain design decisions.
• Skilled in storytelling, visual hierarchy, and audience-first thinking.
• Comfortable working across multiple product types and customer segments, and shifting between lifecycle growth work and broader brand projects.
• Experience collaborating cross-functionally with growth, marketing, and product teams.
• Thrives in a fast-paced, feedback-rich environment with shifting priorities and evolving goals.
• Highly organized and self-directed, able to manage multiple projects simultaneously, meet deadlines, and adapt quickly.
• Attentive to design details, receptive to feedback, and collaborative in an iterative design process.

Nice to have

• Experience in DTC, fintech, or financial services industries.

Details

• Location: Bangalore, India.
• Work mode: Hybrid.
• Application requires a resume and a design portfolio (email, landing page & social design required).